Identify consumer preferences to determine the right type of food or beverage outlet. By analyzing demographic data such as age and income and mapping the distribution of competitors, it provides recommendations for new outlet locations and menu strategies that suit the needs of the local market.

Evaluate outlet performance based on sales and territory profile. By analyzing demographic data such as purchasing power and mapping outlet distribution, it identifies underperforming outlets and provides recommendations for strategic improvements such as promotions or layout changes.

Assess the level of market saturation by competitor outlets. By mapping the distribution of other restaurants or cafes and analyzing demographic data, this analysis identifies areas of high competition and provides recommendations for differentiation strategies such as unique offerings or alternative locations.

Optimizing the distribution of raw materials to outlets. By mapping supplier distribution and transportation infrastructure and analyzing outlet density data, it identifies the best logistics routes and provides recommendations for distribution center locations to reduce costs and delivery times.